Socializing for Success – How to use social media to promote your business and have fun doing it with Sandra De Freitas
| Wednesday November 4, 2009 | 5:30 – 6:30pm Eastern |
Remember the days when you worked for someone else? You would talk at the water cooler, have lunch with a group of colleagues, you would share stories on your coffee breaks and socialize at the annual company golf event. As an entrepreneur there can be hours or even days that you don’t see or speak to another human being. What ever happened to that social time?
On this call Sandra will fill you in on some of the hottest social media trends, sites and strategies to promote your business and have fun doing it! Can marketing yourself be fun? Indeed it can be!
About Sandra:
Sandra De Freitas is a top tech coach, speaker, trainer and expert in internet technology. She is the founder of www.TechCoachForCoaches.com and author of “Does this Blogsite Make my Wallet Look Fat?” which is featured at www.WordPressBlogsites.com. Sandra was recently voted the #1 Digital Coach on Squidoo and listed in “101 Women Bloggers to watch for 2009″ by WE magazine for Women. Although a “techie” Sandra promises to always use plain English to explain technology and her tech skills are second only to her wicked sense of humour.
Build a Loyal Following and a Recurring Revenue With Content You’ve Already Created with Stu McLaren
| Wednesday November 4, 2009 | 3:30 – 4:30pm Eastern |
Chances are, you already have everything you need at your finger tips to build a loyal following of people who want to pay you every single month for more access to you, your content or your services.
The question is, are you giving them the chance to give you money each and every month?
If you are, great. During this presentation you’ll learn a variety of strategies to increase your monthly sales.
If not, I have even better news because you’re about to discover the fastest (and easiest) method for taking content you already have and quickly turning it into a monthly revenue stream.
Generally this is referred to as a “membership site” but don’t let the word “membership” throw you off.
There are a lot of different “types” of memberships and during this presentation we’ll talk about the most popular ones and how they releate to you and your business.
Plus, we’ll also talk about:
- The most effective tools that make setting up a membership site easy and effortless (even if you’re not a technical genius!)
- Layout and design tricks that naturally seduce non-members into joining your membership
- Content strategies that will keep your members “hooked” month after month
- The most effective areas within your membership site for audio and video messages (knowing this can immediately improve the “experience” your members have in your site)
- Proven strategies for increasing community “interaction” inside your membership site
- And much more!
So dial in early, buckle your seat belts and get ready for an action packed session focused on how to take what you’ve already got and turn it into a monthly revenue stream.
About Stu:
Stu McLaren is a recognized expert in helping entrepreneurs, coaches, authors and speakers sell more of their products and services on the web through monthly membership programs. His flagship product, WishList Member, now powers over 4100 online membership sites worldwide as it serves to simplify the process of building and managing a monthly membership.
Together with his wife, Stu has used his marketing knowledge to successfully launch a registered Canadian charity called World Teacher Aid. In less than a year, this charity is now funding school feeding programs every single month in countries like Ghana, Kenya and Uganda.
So whether you want to make more money for yourself or raise funds for your favorite charity, Stu will show you the fastest and easiest way to generate recurring revenues by creating and selling your own monthly membership programs.
Business Success Formula: How to Coach More Clients, Earn More Money and Make A Difference! with Melinda Cohan
| Wednesday November 4, 2009 | 11:15 – 12:15pm Eastern |
Learn easy ways to create the foundation upon which to grow your thriving coaching practice: efficient systems that work together and present a professional business face to your clients and prospects and a smoothly operating back office for you are major keys to a successful coaching practice. Join Melinda Cohan and Kate Steinbacher as they discuss options and methods to create a smooth running business that supports your coaching business growth and leads to more clients and getting paid! Melinda used these systems to create a full practice in 6 months…Learn ways you can run your business so it doesn’t run you!
About Melinda:
Melinda is a woman of spirit and vision who believes that spirit and business go hand in hand or as she would say, heart in heart, to create great opportunities for people and the world we inhabit. She began her career as a creative interior design professional and manager. Her ability to create systems and organize business and personal spaces to reflect the heart and soul of the owner served her customers well. Melinda discovered bringing subtle amounts of organization to an environment could positively impact the people inhabiting the space.
She then realized the same effect could be achieved by organizing one’s efforts around a central purpose, identifying goals and objectives to drive a person’s daily activities. Melinda excels in her ability to listen and draw a client into meaningful conversations about their desired outcomes and coaching seemed like a natural means to use that talent. Melinda has been a successful coach and consultant ever since her discovery.
As Visionary, President and co-founder of The Coaches Console Melinda has been able to combine spirit and business in a unique manner that allows her to share her knowledge with other coaches to forward their success as well as the coaching industry as a whole.
Read more
5 Simple Ways To Use Video To Attract, Engage & Convert Viewers To Clients In 30 Days
| Wednesday November 4, 2009 | 6:45 – 7:45pm Eastern |
If you are a coach, consultant, infopreneur or an eCommerce business owner, you could always use more traffic and sales. The good news is, with video marketing, you can. When effectively deployed, video can boost your credibility, authority and expert status, leading to more clients eager to buy into your offerings.
In this workshop, I’ll share 5 simple methods to leverage video for your business, easily & effectively. Plus, I’ll share resources and tools for your video success. Lastly, I’ll share a simple & proven strategy you can apply today to boost new business within 30 days.
About Sherman:
Producer & host of a weekly web TV show, the “Half Hour Huddle” at ShermanHu.tv, Sherman Hu simplifies and demystifies new media so business owners can profit from it. Thousands of business owners have studied & deployed their own blogs, podcasts, videos, social media & web marketing campaigns through his step-by-step tutorials (WordpressTutorials.com, ShermanLive.com), web TV show or engaging workshops. A husband in love and proud parent to 2 fabulous children who are homeschooled, Sherman is thrilled to define his definition of success as the love and respect of his family and closest friends.
Leads and Revenue Through Products Your Own and Other Peoples with Marcy Nelson-Garrison
| Wednesday November 4, 2009 | 8:00 – 9:00pm Eastern |
One of the most certain ways to gain financial success as a coach is through creating and selling your own products, but did you know you can also leverage OPP (Other Peoples Products). Marcy Nelson-Garrison, veteran traveler in the land of products will whip up some excitement around possibilities and lay out a blue print for you to follow. You will walk away knowing why you should include products as a part of your business model, what makes a killer product, the easiest place to start in your own business and how to leverage OPP.
About Marcy:
A true renaissance soul, Marcy Nelson-Garrison is a product mentor and creativity coach, a visual artist, product review feature writer for Choice magazine and president of CoachingToys.com, an online store featuring creative toys and tools for personal development. Marcy is in a unique position to see how new products fare as they enter the market place and is frequently asked to review new product ideas. Her own products include: Q? Basics, Open-ended questions for coaching mastery, Mentors and Muses CD, The Product Planner, and Passion to Product, a home-study program on how to create tangible products.
How to Create a Powerful, Client-Attracting Web Site with Robert Middleton
| Wednesday November 4, 2009 | 10:00 – 11:00am Eastern | Keynote Speaker |
A website can be one of your most powerful marketing tools if you do it right. But most coaching web sites don’t include the messaging, content and calls-to-action that result in inquiries from good prospective clients. In this teleclass and webinar, Robert Middleton will take you step-by-step through the parts of of a client-attracting website. You’ll learn:
- What to put on your home page (and what not to include)
- Why you need to talk more about your clients and their needs
- Why you should talk less about the process of coaching and more about the outcomes
- How to make your coaching services as tangible as possible
- What you must give away on your web site to build your e-list
- Ways to build a web site that you can update easily and quickly
Robert will conduct this teleclass with a concurrent webinar. All you need is a web browser. Robert will take you through examples of web sites as he explains the essential components of a site that will get the attention, interest and response of prospects for your coaching services.
About Robert:
Robert has been working with coaches, consultants and other Independent professionals since 1984. In his 25 years in business he has worked with thousands of small business owners who needed to attract more clients but didn’t know where to start. He’s been a marketing coach and consultant, speaker, writer, designer, and developer of online marketing products. Robert is the author of the online bestsellers, the InfoGuru Marketing Manual, the Website ToolKit and now manages the Action Plan Marketing Club. Robert is also the publisher of the weekly More Clients eZine since 1996 that goes out to almost 50,000 subscribers around the world.
Get Published. Get Known. Get Clients. with Brad Stauffer
| Wednesday November 4, 2009 | 2:15 – 3:15pm Eastern |
Get Published. Get Known. Get Clients.
How to leverage writing and publishing to get noticed and build your business.
Getting published will help you get more clients. It’s that simple. Whether in print or online, publishing establishes you as an authority in your field and gives you more credibility. Your market will see you as the “go to” person for your particular topic, niche or specialty. They’ll begin to remember that you’re the person to call and hire. Out of all the possible direct and in-direct marketing approaches and activities, getting your words (your intellectual property, your knowledge and expertise) in front of others, is the most effective method of connecting with and enrolling your target market.
Even if you don’t consider yourself a writer, there are multiple ways to use technology and publishing strategies to accomplish the goal. In today’s techno world, writing and publishing opportunities abound in various mediums and one is sure to fit your style.
In this value-filled session you will get ideas, answers and motivation to get moving and get published! We’ll cover how to write and publish even if you’re “not a writer,” basics of a book proposal, e-book publishing, what you need to know about self-publishing and more!
About Brad:
Brad Stauffer is a certified coach, speaker, trainer, writer and publisher. His company On the Mark Branding™ provides marketing, publishing and branding services for solo-entrepreneurs and small businesses. He is also co-founder of Inspired on Demand, a business development program for solo-biz owners. Brad was co-owner and publisher of choice Magazine and now serves as their business coach and publishing consultant. He is a certified coach through the Coaches Training Institute and is a Certified Dream Coach® through Dream University. Brad is President of the Western Publishing Association and is a member of the International Coach Federation and ICF-Los Angeles.
Will You Marry Me? How to Use Newsletters So That Your Prospects Know, Love, Trust & Commit to You with Linda Claire Puig
| Wednesday November 4, 2009 | 1:00-2:00pm Eastern |
Having a relationship with your prospects is the only way to the altar of business success! And a newsletter is the way to develop that relationship.
Join newsletter marketing expert Linda Claire Puig as she goes through the stages of the newsletter relationship and what to know and do at each stage that will make your business sing! You’ll discover:
- Why newsletters are the business equivalent of chocolates and flowers.
- How to attract your ideal subscribers.
- What to do to earn your list’s trust and admiration.
- What to put in your newsletter to keep the relationship fresh and interesting.
- The price of abandoning your list and how to avoid it.
- How to reignite the flame, if your newsletter and list has gotten stale.
- How to use your newsletter to get your prospects to say yes when you pop the question!
- How to make “loving your audience” through your newsletter easy and enjoyable.
Say yes to yourself and your business by attending this fun and informative class.
About Linda:
Linda Claire Puig is a newsletter marketing expert and a writer with 25+ years’ professional experience. She is president of Claire Communications, which provides a full spectrum of newsletter services and training to busy coaches, mental health professionals and others in the “human potential” movement. A professional writer since 1983, Linda’s articles have appeared in newspapers and magazines throughout the country. Some of her websites include: www.ready2goarticles.com, www.newslettersforcoaches.com, www.customezinedesign.com. Linda is also an actor and a member of Rising Moon Playback Theatre, which creates improv theater from audience members’ real-life stories. She lives in Northern California.
